About E.L. Designs

Learn About the brand

Nestled in the charming village of Cambridge, New York, E.L. Designs has been crafting unique, handmade jewelry for over 70 years. With a deep commitment to blending traditional craftsmanship with modern aesthetics, they produce wearable art that displays universal beauty and unmatched quality, inspired by the foothills of the Adirondack Mountains.

Founded in 1950 by Ed Levin and his wife Ruth, the studio built its reputation on handmade, hand-forged jewelry and has grown into one of the most respected American artisan brands in the industry. Today E.L. Designs is led by Peter Tonjes, whose visionary creative talent continues to produce fashion-forward, unique jewelry designed to provide the wearer with a lifetime of pleasure and inspiration. Because each piece is hand-crafted rather than mass-produced, it is imbued with unparalleled beauty, function, and quality. The studio's founding mission, to create a sense of wonder while expressing something significant, remains the guiding principle behind every design.

The collection spans earrings, pendants, necklaces, rings, and bracelets, crafted in sterling silver, 14k and 18k gold, and a range of gemstones including diamonds, pearls, and colored stones. Fluid lines, organic textures, striking angles, and unexpected details define the E.L. Designs aesthetic, pieces that feel both timeless and distinctly alive. Many designs are offered as coordinated suites, though each piece stands beautifully on its own.

Come see the E.L. Designs collection at Pearce Jewelers in West Lebanon and discover why collectors keep coming back.